First Press Media delivers data-driven programmatic advertising, precise audience targeting, and full-funnel media execution for brands ready to scale.
We combine enterprise-grade DSP infrastructure with strategic creativity — so every impression works harder for your budget.
Real-time bidding across premium inventory networks with full transparency, viewability guarantees, and cross-device reach.
Reach cord-cutters and streamers on premium CTV platforms with unskippable video ads, household targeting, and cross-screen attribution.
First-party data onboarding, custom segment creation, lookalike modeling, and deterministic ID matching to reach your exact audience.
Cross-channel campaigns across Meta, Google, TikTok, LinkedIn, and Pinterest — unified under one reporting dashboard.
Full-funnel measurement, multi-touch attribution, and custom dashboards that prove ROI and guide intelligent budget allocation.
Geotargeted digital out-of-home placements across billboards, transit, and venue screens — synced with your digital campaigns.
We analyze your current media spend, audience data, competitive landscape, and performance benchmarks to identify immediate opportunities.
Our team builds a custom media plan with channel mix, audience strategy, creative specs, and projected KPIs aligned to your business goals.
We onboard assets, configure DSP campaigns, QA all placements, and launch with full brand safety and viewability protocols active from day one.
Weekly optimization cadence with live dashboards, A/B testing, and monthly strategy reviews to continuously improve performance.
First Press Media maintains direct access to major demand-side platforms, supply-side platforms, and data management systems. We are structured and compliant to onboard with any enterprise DSP.
Tell us about your brand and we'll build a custom media proposal — no commitments, no fluff.
Request a Free Media ProposalWe're an independent, full-service advertising agency headquartered in Cincinnati, Ohio — purpose-built for programmatic-era media buying and brand growth.
First Press Media was founded on a simple conviction: brands deserve media partners who are as accountable for outcomes as they are for impressions. Too many agencies hide behind reach and frequency numbers. We build around what actually moves the business.
Operating from our Cincinnati headquarters, we serve brands locally and nationally — providing the strategic rigor of a large network agency with the agility and transparency of an independent shop.
We are structured for DSP integration, compliant with IAB standards, and operate a transparent supply chain from impression to conversion.
Every dollar, every placement, every fee — clearly documented and explainable. No black-box buying, no undisclosed markups.
We don't celebrate vanity metrics. Every campaign is measured against business outcomes: leads, revenue, and incremental growth.
From programmatic infrastructure to AI-assisted optimization, we invest in tools that give our clients a genuine competitive edge.
We apply pre-bid brand safety, contextual filters, and post-bid verification on every campaign — protecting reputation at every impression.
CCPA, GDPR, and state-level compliance built into every workflow. We treat consumer data as a responsibility, not just a resource.
We embed with your team, align to your fiscal calendar, and measure success the same way you do — by business results.
From strategy and creative specifications to real-time bidding and attribution modeling — we handle the full media lifecycle.
We manage RTB campaigns across the open web, premium publisher direct deals, and private marketplaces (PMPs). Our display practice includes desktop, mobile web, in-app, and tablet environments — with full viewability measurement via IAS or DoubleVerify on every line item.
Reach audiences on Roku, Hulu, Peacock, Paramount+, and 200+ streaming platforms with unskippable pre-roll and mid-roll video. We layer household-level targeting, ACR data, and IP-based attribution to tie CTV exposure to real-world outcomes.
Audio advertising across Spotify, Pandora, podcast networks, and streaming radio. We craft 15, 30, and 60-second audio creative specs, manage frequency caps, and report on listen-through rate and post-listen site activity.
Google Search and Microsoft Advertising management — from keyword architecture and Quality Score optimization to Smart Bidding strategy and Performance Max campaigns. We build search programs that capture demand you've already created with other channels.
Meta, TikTok, LinkedIn, Pinterest, and Snapchat campaigns built on strong audience architecture. We segment, test, and scale creatives using structured A/B tests and Creative Strategy frameworks — keeping CPAs predictable as you grow.
Programmatic DOOH placements across Clear Channel, Lamar, Outfront, and independent operators. We sync DOOH delivery with your digital campaigns — same message, same day, different screen — for powerful environmental reinforcement.
First-party data onboarding, clean room collaboration, lookalike modeling, and third-party data enrichment. We help you understand who your best customers are, find more of them, and suppress waste on everyone else.
First Press Media is structured to onboard seamlessly with major demand-side platforms. Our processes, technology stack, and compliance posture are built to meet the requirements of enterprise DSP partners.
| Capability | Details | Status |
|---|---|---|
| Real-Time Bidding (RTB) | OpenRTB 2.5/3.0 compliant bidding across open exchange and PMP environments | ✓ |
| First-Party Data Activation | CRM onboarding via hashed email, phone, MAIDs, and cookie-based matching | ✓ |
| Brand Safety Protocols | Pre-bid DoubleVerify or IAS filtering; GARM category exclusions applied by default | ✓ |
| Viewability Standards | MRC viewability benchmarks tracked per campaign; minimum 70% viewable guaranteed on managed placements | ✓ |
| Invalid Traffic (IVT) Prevention | GIVT and SIVT blocking via TAG-certified partners; post-bid credit reconciliation processes in place | ✓ |
| Cross-Device Matching | Deterministic and probabilistic cross-device graph integration through LiveRamp and Tapad-compatible sources | ✓ |
| CTV / OTT Delivery | VAST 4.x and VPAID-free compliant video delivery across premium streaming inventory | ✓ |
| Ads.txt / App-ads.txt Compliance | All inventory sourced only from ads.txt and app-ads.txt authorized sellers | ✓ |
| Attribution & Measurement | Multi-touch attribution via pixel, S2S postback, and clean room matching; supports MTA and MMM inputs | ✓ |
| Reporting & Transparency | Log-level data access, domain-level reporting, and seat-level transparency available on request | ✓ |
| Privacy Compliance | CCPA, CPRA, GDPR, and emerging state privacy laws; TCF 2.0 signal passing; no PII in bid stream | ✓ |
| Fraud Prevention | TAG Certified Against Fraud; domain spoofing protection via adsSupplyChain.json verification | ✓ |
We have streamlined our onboarding documentation and technical setup to reduce time-to-activation with any major DSP partner.
Agency credentialing, insertion order templates, media authorization letters, and W-9 on file for immediate delivery.
DSP seat creation or sub-seat configuration under managed service agreements; user access provisioned within 24 hours.
Conversion pixels, universal tags, and event tracking deployed via GTM or direct code with QA verification before launch.
Creative trafficking, bid strategy configuration, and audience targeting setup — campaigns live within 3-5 business days of final approval.
Ready to initiate a DSP partnership? Contact our programmatic team at support@firstpressmedia.com with your platform requirements and we will respond within one business day with our credentialing package.
Whether you're looking to launch your first programmatic campaign or onboard First Press Media as a DSP-certified agency partner — we're ready to move fast.
Interested in partnering with First Press Media through your demand-side platform? Send us your onboarding requirements and we'll get back to you within 24 hours.
support@firstpressmedia.com →By submitting this form, you agree to our Privacy Policy and Terms of Service.
First Press Media, LLC ("First Press Media," "we," "us," or "our") is committed to protecting the privacy of individuals who interact with our website, services, and advertising solutions. This Privacy Policy describes how we collect, use, disclose, and safeguard information in connection with our digital properties and advertising services.
First Press Media is a full-service advertising agency headquartered at 505 S. Cooper Avenue #1, Cincinnati, OH 45215. We provide programmatic advertising, media buying, data strategy, and related services to advertisers, publishers, and agency partners. You may contact us at support@firstpressmedia.com.
We may collect the following categories of information:
We use the information we collect to:
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We do not sell personal information collected from our website to third parties for their own marketing purposes.
As an advertising agency operating DSP campaigns, we participate in the real-time bidding (RTB) ecosystem. In this context, we may process bid stream data including pseudonymous identifiers, device data, contextual signals, and audience segments. We operate in compliance with IAB's Transparency and Consent Framework (TCF 2.0) and applicable privacy regulations governing the processing of advertising data.
We do not sell personal information. We may share data with:
California residents have the right to know what personal information we collect, request deletion of personal information, opt out of the sale or sharing of personal information (we do not sell personal information), and non-discrimination for exercising privacy rights. To submit a request, contact us at support@firstpressmedia.com.
We retain personal information for as long as necessary to fulfill the purposes for which it was collected, comply with legal obligations, and support legitimate business operations. Campaign data is typically retained for 24 months; business contact information for the duration of an active relationship plus 3 years.
We implement industry-standard technical and organizational measures to protect information against unauthorized access, disclosure, or loss. No transmission over the internet is 100% secure; however, we take reasonable precautions to protect your data.
Our website may contain links to third-party sites. We are not responsible for the privacy practices of those sites and encourage you to review their privacy policies independently.
We may update this Privacy Policy from time to time. Material changes will be posted on this page with an updated effective date. Continued use of our services after such changes constitutes acceptance of the revised policy.
For privacy inquiries or to exercise your rights, contact:
First Press Media, LLC
505 S. Cooper Avenue #1, Cincinnati, OH 45215
Email: support@firstpressmedia.com
These Terms of Service ("Terms") govern your use of the First Press Media website and services. By accessing our website or engaging our services, you agree to be bound by these Terms. If you do not agree, please do not use our services.
First Press Media provides digital advertising, programmatic media buying, campaign management, data strategy, analytics, and related agency services. Specific service terms, deliverables, and fees are governed by individual executed insertion orders, statements of work, or master service agreements between First Press Media and the client.
Clients engaging First Press Media services agree to:
You agree not to use our website or services to:
All content on the First Press Media website — including text, graphics, logos, and software — is the property of First Press Media or its licensors and is protected by applicable intellectual property laws. Nothing in these Terms grants you any right to use First Press Media's name, trademarks, or branding without prior written consent.
Creative strategy documents, media plans, and proprietary methodologies developed by First Press Media remain the intellectual property of First Press Media unless explicitly transferred by written agreement.
First Press Media applies professional expertise and best practices to maximize campaign performance; however, we do not guarantee specific advertising results, conversion rates, return on ad spend (ROAS), or other performance outcomes. Digital advertising results are influenced by many factors outside our control, including market conditions, competitive dynamics, landing page performance, and platform algorithm changes.
To the maximum extent permitted by applicable law, First Press Media shall not be liable for any indirect, incidental, special, consequential, or punitive damages arising out of or related to your use of our services, including loss of revenue, loss of data, or business interruption, even if advised of the possibility of such damages. Our total cumulative liability shall not exceed the fees paid to First Press Media in the three months preceding the claim.
You agree to indemnify, defend, and hold harmless First Press Media and its officers, employees, and agents from any claims, damages, losses, or expenses (including reasonable attorneys' fees) arising from your breach of these Terms, your advertising content, or your violation of any applicable law or third-party right.
Your use of our services is also governed by our Privacy Policy, which is incorporated into these Terms by reference.
These Terms shall be governed by and construed in accordance with the laws of the State of Ohio, without regard to its conflict of law provisions. Any dispute arising under these Terms shall be subject to the exclusive jurisdiction of the state and federal courts located in Hamilton County, Ohio.
First Press Media reserves the right to modify these Terms at any time. Updated Terms will be posted on this page with a revised effective date. Continued use of our services after such modifications constitutes acceptance of the revised Terms.
For questions about these Terms, contact:
First Press Media, LLC
505 S. Cooper Avenue #1, Cincinnati, OH 45215
Email: support@firstpressmedia.com